Chilean National Museum of National History

Una muy buena revisión de la presencia en redes sociales del Museo Nacional de Historia Natural (Chile)

The Finch and Pea

I first heard about the Chilean National Museum of Natural History last year, when they were a finalist for the museum category of the Shorty Awards – basically the Oscars of social media. Although they weren’t able to beat The Brain Scoop in the same category that year, the museum’s social media presence is indeed impressive.

800px-MNHN_Diego_Alarcon The building is also impressive! (Photo via Wikimedia Commons, by Diego Alarcón.)

Why didn’t I know them if they were so adept at social media? Well, despite thinking of myself as relatively well-travelled and globally aware, I’d really only ever visited European and North American natural history museums. And I thought that was enough. After all, these museums often had exhibits about other countries. I was recently in a replica Japanese supermarket in London’s NHM exhibit about earthquakes. Surely museums can show the work of all countries?

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