Una muy buena revisión de la presencia en redes sociales del Museo Nacional de Historia Natural (Chile)
I first heard about the Chilean National Museum of Natural History last year, when they were a finalist for the museum category of the Shorty Awards – basically the Oscars of social media. Although they weren’t able to beat The Brain Scoop in the same category that year, the museum’s social media presence is indeed impressive.
Why didn’t I know them if they were so adept at social media? Well, despite thinking of myself as relatively well-travelled and globally aware, I’d really only ever visited European and North American natural history museums. And I thought that was enough. After all, these museums often had exhibits about other countries. I was recently in a replica Japanese supermarket in London’s NHM exhibit about earthquakes. Surely museums can show the work of all countries?
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